With some 1900 company name changes last year, one would think these re-branding efforts would pay dividends in market share, customer perception, and employee focus in forging a new direction, both in the short and long term. Does XFINIITY make relevant and pertinent business sense for all stakeholders involved, [...]

The Federal Trade Commission on Monday announced that it has approved final revisions to the guidance it gives to advertisers on how to keep their endorsement and testimonial ads in line with the FTC Act. The notice incorporates several changes to the FTC’s “Guidelines Concerning the Use of Endorsements and Testimonials in Advertising,” which address endorsements by consumers, experts, organizations, and celebrities, as well as the disclosure of important connections between advertisers and endorsers. The guidelines were last updated in 1980.

October 15 – Arizona is on the road to a state broadband policy, but officials recognize that “the opportunity for states to use ubiquitous broadband deployment as a competitive differentiator is quickly passing.” The officials are determined to go beyond market forces in their quest for broadband buildout.

August 21 – It’s worthwhile to step back and examine the so-called digital revolution with an eye towards the future of innovation after the Progress and Freedom Foundation’s summit in Aspen, Colorado. What were the essential questions asked by the summit discussants? What are possible answers?

Microsoft CEO Steve Ballmer said Tuesday that his company’s attempt to acquire Yahoo was an effort to bring greater competition to the media business and the advertising industry.