Expert Opinion: Broadcast Broadband to Everyone: Messaging Beyond the Inner Circle

At MIO, we’re well aware that broadband isn’t being used to its full potential because not enough of the right people know what it is or what it can do for them. And since they don’t know what they’re missing, they’re not asking policymakers or the companies that provide broadband to make it more accessible. This is, in essence, the underlying problem that will perpetuate the digital divide.

Our nation’s goal is to decrease that divide: to help key decision-makers understand what broadband is and why they need it; encourage companies and policymakers to make it widely available; and help communities make the most of the opportunities it offers for economic development, increased quality and reach of services, and jobs.