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American Cable Association Endorses Time Warner’s Effort to Cap Licensing Costs

WASHINGTON, November 30, 2009 – A trade association representing small and independent cable television providers has endorsed Time Warner Cable’s effort to reign in rising programming licensing fees. The American Cable Association announced on Monday its support for Time Warner’s “Roll Over or Get Tough” campaign, which the company launched week as a web site to educate consumers about rising programming costs’ effect on bills — asserting television networks are threatening to cut viewers off from their favorite shows.

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WASHINGTON, November 30, 2009 – A trade association representing small and independent cable television providers has endorsed Time Warner Cable’s effort to reign in rising programming licensing fees. The American Cable Association announced on Monday its support for Time Warner’s “Roll Over or Get Tough” campaign, which the company launched week as a web site to educate consumers about rising programming costs’ effect on bills – asserting television networks are threatening to cut viewers off from their favorite shows.

“Small cable operators…who cannot afford to engage in hand-to-hand combat with price-gouging media conglomerates, applaud Time Warner Cable’s efforts to ‘Get Tough’ with programmers in hopes that some modicum of reasonableness will return to the market as a result,” ACA President and CEO Matthew M. Polka said.

Increased cable prices could stymie the growth of broadband in rural areas by tying up capital investment, Polka said. “ACA hopes that Time Warner Cable’s public relations campaign highlighting marketplace misdoings will lead Congress and the FCC to recognize that cable networks and broadcasters regularly abuse their market power.”

Andrew Feinberg is the White House Correspondent and Managing Editor for Breakfast Media. He rejoined BroadbandBreakfast.com in late 2016 after working as a staff writer at The Hill and as a freelance writer. He worked at BroadbandBreakfast.com from its founding in 2008 to 2010, first as a Reporter and then as Deputy Editor. He also covered the White House for Russia's Sputnik News from the beginning of the Trump Administration until he was let go for refusing to use White House press briefings to promote conspiracy theories, and later documented the experience in a story which set off a chain of events leading to Sputnik being forced to register under the Foreign Agents Registration Act. Andrew's work has appeared in such publications as The Hill, Politico, Communications Daily, Washington Internet Daily, Washington Business Journal, The Sentinel Newspapers, FastCompany.TV, Mashable, and Silicon Angle.

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WASHINGTON, November 30, 2009 – A trade association representing small and independent cable television providers has endorsed Time Warner Cable’s effort to reign in rising programming licensing fees. The American Cable Association announced on Monday its support for Time Warner’s “Roll Over or Get Tough” campaign, which the company launched week as a web site to educate consumers about rising programming costs’ effect on bills – asserting television networks are threatening to cut viewers off from their favorite shows.

“Small cable operators…who cannot afford to engage in hand-to-hand combat with price-gouging media conglomerates, applaud Time Warner Cable’s efforts to ‘Get Tough’ with programmers in hopes that some modicum of reasonableness will return to the market as a result,” ACA President and CEO Matthew M. Polka said.

Increased cable prices could stymie the growth of broadband in rural areas by tying up capital investment, Polka said. “ACA hopes that Time Warner Cable’s public relations campaign highlighting marketplace misdoings will lead Congress and the FCC to recognize that cable networks and broadcasters regularly abuse their market power.”

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WASHINGTON, November 30, 2009 – A trade association representing small and independent cable television providers has endorsed Time Warner Cable’s effort to reign in rising programming licensing fees. The American Cable Association announced on Monday its support for Time Warner’s “Roll Over or Get Tough” campaign, which the company launched week as a web site to educate consumers about rising programming costs’ effect on bills – asserting television networks are threatening to cut viewers off from their favorite shows.

“Small cable operators…who cannot afford to engage in hand-to-hand combat with price-gouging media conglomerates, applaud Time Warner Cable’s efforts to ‘Get Tough’ with programmers in hopes that some modicum of reasonableness will return to the market as a result,” ACA President and CEO Matthew M. Polka said.

Increased cable prices could stymie the growth of broadband in rural areas by tying up capital investment, Polka said. “ACA hopes that Time Warner Cable’s public relations campaign highlighting marketplace misdoings will lead Congress and the FCC to recognize that cable networks and broadcasters regularly abuse their market power.”

Continue Reading

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WASHINGTON, November 30, 2009 – A trade association representing small and independent cable television providers has endorsed Time Warner Cable’s effort to reign in rising programming licensing fees. The American Cable Association announced on Monday its support for Time Warner’s “Roll Over or Get Tough” campaign, which the company launched week as a web site to educate consumers about rising programming costs’ effect on bills – asserting television networks are threatening to cut viewers off from their favorite shows.

“Small cable operators…who cannot afford to engage in hand-to-hand combat with price-gouging media conglomerates, applaud Time Warner Cable’s efforts to ‘Get Tough’ with programmers in hopes that some modicum of reasonableness will return to the market as a result,” ACA President and CEO Matthew M. Polka said.

Increased cable prices could stymie the growth of broadband in rural areas by tying up capital investment, Polka said. “ACA hopes that Time Warner Cable’s public relations campaign highlighting marketplace misdoings will lead Congress and the FCC to recognize that cable networks and broadcasters regularly abuse their market power.”

Continue Reading

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