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Lack of Broadband Access Remains a Significant Obstacle for Farmers Seeking to Use Digital Technology

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Photo of witness table at rural broadband hearing by Adrienne Patton

WASHINGTON, January 9, 2020 – The lack of broadband access remains a significant obstacle for farmers seeking to use digital technology to grow their agricultural operations, witnesses told a Small Business subcommittee hearing on Thursday.

In the shift to engage with the digital age, farmers without broadband are left behind, said subcommittee Chairman Jason Crow, D-Colorado.

David Potere, president of Geo Innovation and Indigo Agriculture, said that no sector has a higher percentage of small business ventures than agriculture. Unfortunately, the lack of broadband access greatly affects farmers’ ability to engage with innovative agriculture technology.

Rep. Troy Balderson, R-Ohio, asked how broadband access affects technology for rural farmers. Potere said that lack of broadband means his company, Indigo, has to build apps resilient against the lack of internet access. However, this approach has limitations.

Roberto Meza, a co-founder of Emerald Gardens, brought his microgreen farming experience. He said Emerald Gardens communicates with buyers and the community through broadband. But Meza also uses broadband to run technology that sensors and alleviates energy waste.

Kevin France, president of SWIIM System, said that because broadband costs money, sometimes farmers go without it. He often works in areas that do not have broadband access.

Rep. Kevin Hern, R-Oklahoma, asked what Congress can do to improve the regulatory environment to facilitate small-business growth. Meza emphasized the need for direct, on-the-ground collaboration with actual farmers.

Douglas Jackson-Smith, a professor at Ohio State University, suggested balancing regulations that incentivizes broadband and a recognition that some barriers prevent the deployment of innovative technology, such as genetic engineering.

Additional examples of agriculture technology include sensors and precision farming data, tracking products, innovative machinery, and food safety technology.

Meza expressed excitement at his community’s desire to consume locally grown food. Asked by Crow to identify barriers for young people to farm, Meza said access to capital a challenge. Specifically, student loans have been a factor in preventing progression.

Adrienne Patton was a Reporter for Broadband Breakfast. She studied English rhetoric and writing at Brigham Young University in Provo, Utah. She grew up in a household of journalists in South Florida. Her father, the late Robes Patton, was a sports writer for the Sun-Sentinel who covered the Miami Heat, and is for whom the press lounge in the American Airlines Arena is named.

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Broadband's Impact

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WASHINGTON, January 9, 2020 – The lack of broadband access remains a significant obstacle for farmers seeking to use digital technology to grow their agricultural operations, witnesses told a Small Business subcommittee hearing on Thursday.

In the shift to engage with the digital age, farmers without broadband are left behind, said subcommittee Chairman Jason Crow, D-Colorado.

David Potere, president of Geo Innovation and Indigo Agriculture, said that no sector has a higher percentage of small business ventures than agriculture. Unfortunately, the lack of broadband access greatly affects farmers’ ability to engage with innovative agriculture technology.

Rep. Troy Balderson, R-Ohio, asked how broadband access affects technology for rural farmers. Potere said that lack of broadband means his company, Indigo, has to build apps resilient against the lack of internet access. However, this approach has limitations.

Roberto Meza, a co-founder of Emerald Gardens, brought his microgreen farming experience. He said Emerald Gardens communicates with buyers and the community through broadband. But Meza also uses broadband to run technology that sensors and alleviates energy waste.

Kevin France, president of SWIIM System, said that because broadband costs money, sometimes farmers go without it. He often works in areas that do not have broadband access.

Rep. Kevin Hern, R-Oklahoma, asked what Congress can do to improve the regulatory environment to facilitate small-business growth. Meza emphasized the need for direct, on-the-ground collaboration with actual farmers.

Douglas Jackson-Smith, a professor at Ohio State University, suggested balancing regulations that incentivizes broadband and a recognition that some barriers prevent the deployment of innovative technology, such as genetic engineering.

Additional examples of agriculture technology include sensors and precision farming data, tracking products, innovative machinery, and food safety technology.

Meza expressed excitement at his community’s desire to consume locally grown food. Asked by Crow to identify barriers for young people to farm, Meza said access to capital a challenge. Specifically, student loans have been a factor in preventing progression.

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Photo of Urban Kutz Barbershops owner Waverly Willis getting his blood pressure checked used with permission

WASHINGTON, January 9, 2020 – The lack of broadband access remains a significant obstacle for farmers seeking to use digital technology to grow their agricultural operations, witnesses told a Small Business subcommittee hearing on Thursday.

In the shift to engage with the digital age, farmers without broadband are left behind, said subcommittee Chairman Jason Crow, D-Colorado.

David Potere, president of Geo Innovation and Indigo Agriculture, said that no sector has a higher percentage of small business ventures than agriculture. Unfortunately, the lack of broadband access greatly affects farmers’ ability to engage with innovative agriculture technology.

Rep. Troy Balderson, R-Ohio, asked how broadband access affects technology for rural farmers. Potere said that lack of broadband means his company, Indigo, has to build apps resilient against the lack of internet access. However, this approach has limitations.

Roberto Meza, a co-founder of Emerald Gardens, brought his microgreen farming experience. He said Emerald Gardens communicates with buyers and the community through broadband. But Meza also uses broadband to run technology that sensors and alleviates energy waste.

Kevin France, president of SWIIM System, said that because broadband costs money, sometimes farmers go without it. He often works in areas that do not have broadband access.

Rep. Kevin Hern, R-Oklahoma, asked what Congress can do to improve the regulatory environment to facilitate small-business growth. Meza emphasized the need for direct, on-the-ground collaboration with actual farmers.

Douglas Jackson-Smith, a professor at Ohio State University, suggested balancing regulations that incentivizes broadband and a recognition that some barriers prevent the deployment of innovative technology, such as genetic engineering.

Additional examples of agriculture technology include sensors and precision farming data, tracking products, innovative machinery, and food safety technology.

Meza expressed excitement at his community’s desire to consume locally grown food. Asked by Crow to identify barriers for young people to farm, Meza said access to capital a challenge. Specifically, student loans have been a factor in preventing progression.

Continue Reading

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WASHINGTON, January 9, 2020 – The lack of broadband access remains a significant obstacle for farmers seeking to use digital technology to grow their agricultural operations, witnesses told a Small Business subcommittee hearing on Thursday.

In the shift to engage with the digital age, farmers without broadband are left behind, said subcommittee Chairman Jason Crow, D-Colorado.

David Potere, president of Geo Innovation and Indigo Agriculture, said that no sector has a higher percentage of small business ventures than agriculture. Unfortunately, the lack of broadband access greatly affects farmers’ ability to engage with innovative agriculture technology.

Rep. Troy Balderson, R-Ohio, asked how broadband access affects technology for rural farmers. Potere said that lack of broadband means his company, Indigo, has to build apps resilient against the lack of internet access. However, this approach has limitations.

Roberto Meza, a co-founder of Emerald Gardens, brought his microgreen farming experience. He said Emerald Gardens communicates with buyers and the community through broadband. But Meza also uses broadband to run technology that sensors and alleviates energy waste.

Kevin France, president of SWIIM System, said that because broadband costs money, sometimes farmers go without it. He often works in areas that do not have broadband access.

Rep. Kevin Hern, R-Oklahoma, asked what Congress can do to improve the regulatory environment to facilitate small-business growth. Meza emphasized the need for direct, on-the-ground collaboration with actual farmers.

Douglas Jackson-Smith, a professor at Ohio State University, suggested balancing regulations that incentivizes broadband and a recognition that some barriers prevent the deployment of innovative technology, such as genetic engineering.

Additional examples of agriculture technology include sensors and precision farming data, tracking products, innovative machinery, and food safety technology.

Meza expressed excitement at his community’s desire to consume locally grown food. Asked by Crow to identify barriers for young people to farm, Meza said access to capital a challenge. Specifically, student loans have been a factor in preventing progression.

Continue Reading

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