Rural
National Telecommunications and Information Webinar Focuses on Broadband Boost to Local Economies

November 19, 2020 – While the business case for rural broadband has been debated, panelists at the National Telecommunications and Information Administration’s monthly webinar on Wednesday concluded that rural broadband enhances local economies.
Mid-Atlantic Broadband was able to establish an open access network that has supported the flourishing of many other industries, explained Lauren Mathena, director of economic development for Mid-Atlantic Broadband.
Because of this network, Microsoft was able to build a data center in southern Virginia that has invested substantially in the community, including the establishment of a data center academy that the software company has used as a model for countless others across the world.
Hard Eye, a British top content provider, was also able to connect their headquarters in the UK to their Virginia plant remotely through Mid-Atlantic’s network.

Screenshot from the webinar
The network has supported business parks and health companies, as well as encouraged partnerships with local electric coops and Commonwealth Connect, Virginia’s broadband coalition.
Indraneel Kumar, principal regional planner at the Purdue Center for Regional Development, found that rural broadband firms created and supported more than 77,000 jobs across different industries in 2017. In a study called “Job Creation from Rural Broadband Companies,” he and his colleagues concluded that rural broadband companies were significant economic drivers in their communities. For every job created in broadband led to almost two additional jobs were created in the economy.
All important aspects of community life are supported by broadband
Joshua Seidemann, vice president of policy for rural broadband association NTCA, said that all the important aspects of a community—jobs, education, and access to good healthcare— could all be supported by broadband.
Jobs that had a telework component during the pandemic lost just half a percent of employees, versus 2.7 percent for non-telework jobs.
A school in Kansas was able to help students take a virtual fieldtrip to Yellowstone National Park using the school’s gigabit connection provided by Golden Belt Telephone association.
An NTCA’s paper on “Anticipating Economic Returns of Rural Telehealth,” published as part of the association’s smart rural community program, found rural telehealth could save an average of $30,000 per year. That’s from lost wages for travel expenses that would otherwise have been incurred when rural residents had to travel to the facilities.
He also said that rural telehealth has increased the local laboratory and pharmacy revenues, ranging from $12,000 to $45,000 annually.
He concluded with the example of a medical center in South Carolina that through telepsychiatry has been able to reduce the average stay of patients from 36 hours to 4 hours. “Imagine the cost savings,” he said.
Broadband's Impact
Tech Trade Group Report Argues for USF Funding from Broadband Companies
Consulting firm Brattle Group said in a report the move would be economically sound.

WASHINGTON, September 19, 2023 – Tech company trade group INCOMPAS and consulting firm Brattle Group released on Tuesday a report arguing for adding broadband providers as contributors to the Universal Service Fund.
The USF spends roughly $8 billion each year to support four programs that provide internet subsidies to low-income households, health care providers, schools, and libraries. The money comes from a tax on voice service providers, causing lawmakers to look for alternative sources of funding as more Americans switch from phone lines to broadband services.
The Federal Communications Commission administers the fund through the Universal Service Administration Company, but has left it to Congress to make changes to the contribution pool.
The report argues that broadband providers should be one of those sources. It cites the fact that USF funds are largely used for broadband rather than voice services and that broadband adoption is increasing as phone line use decreases.
“The USF contribution base needs to change to account for the fact that connectivity implies not just voice telephone services, but predominantly broadband internet access,” the report says.
It also rebuts arguments for adding tech companies like INCOMPAS members Google and Amazon to the contribution pool, saying they represent a less stable source of income for the program and that added fees for services like streaming could affect .
The report is the latest salvo in an ongoing dispute between tech companies and broadband providers over who should support the USF in the future, with broadband companies arguing big tech should be tapped for funding as they run businesses on the networks supported by the fund.
Sens. Ben Lujan, D-N.M., and John Thune, R-S.D. established in May a senate working group to explore potential reforms to the program. The group heard comments in August from associations of tech and broadband companies, each outlining arguments for including the other industry in the USF contribution base.
Universal Service
Rural Providers Urge FCC to Verify Unsubsidized Coverage Ahead of Enhanced ACAM Awards
The FCC’s challenge process is insufficient to allocate Enhanced ACAM funds, the Rural Broadband Association said.

WASHINGTON, September 18, 2023 – Rural broadband companies are pushing the Federal Communications Commission to require unsubsidized providers to prove their coverage in rural areas.
The calls come weeks after the FCC announced funding offers under the Enhanced Alternative Connect America Cost Model, or Enhanced ACAM. The model allocates support to providers already receiving funding through the Universal Service Fund.
The new allocation of funds takes into account whether an area is already served at the required speed threshold – 100 Mbps download and 20 Mbps upload, faster than the previous Connect America Cost Model – by an unsubsidized provider. Areas the FCC deemed to be served only by an unsubsidized provider were excluded from awards and less money was made available to recipients operating in the same area as an unsubsidized provider.
Providers who were offered Enhanced ACAM funding must accept or decline their offers by September 29, but the FCC will accept challenges from awardees and make adjustments to the awards until 2025.
In a September 15 filing to the FCC, NTCA – The Rural Broadband Association said the process for challenging these determinations is insufficient and urged the agency to require unsubsidized carriers to certify their reported coverage where Enhanced ACAM funds .
The challenge process is lacking, the association said, because it relies on the FCC’s broadband map and the accompanying challenge procedures.
The map data includes maximum speeds available at a given location, but it does not reflect potential decreases in speed that happen when many people are simultaneously using a fixed wireless network – the technology many rural providers use – and does not include information on standalone voice service, which a provider must offer to meet the agency’s definition of an unsubsidized competitor.
The agency told Enhanced ACAM recipients to submit concerns on these and other issues not captured by the map via public comment in its docket system and to challenge unsubsidized coverage and speeds through its standard broadband map challenge process.
FCC speed data is also difficult to challenge, the NTCA said in its filing. Challenges alleging a carrier’s provided speed is lower than that recorded in the data cannot be submitted in bulk, but must be submitted individually. That makes it difficult to determine if an unsubsidized provider offers lower speeds than they reported for large areas.
Requiring certifications from unsubsidized providers would provide “a well-structured and well-defined supplemental process,” for submitting challenges to Enhanced ACAM allocations, the association wrote.
The NTCA met with agency officials ahead of the award announcements to ask for the same certification, according to an ex parte filing from July 24.
Rural Utilities Service
White House Nominates Basil Gooden as Rural Development Chief at USDA
Gooden would be responsible for overseeing the activities of the Rural Utilities Services, an important broadband funding agency.

WASHINGTON, September 11, 2023 – The White House on Monday announced the nomination of Basil Gooden for Under Secretary of Agriculture for Rural Development in the U.S. Department of Agriculture.
Agriculture Secretary Tom Vilsack touted the nomination in a statement, saying that Gooden “is a widely-respected, accomplished champion for affordable housing, community advancement, and economic development. His public service career is informed by a lifelong commitment to agriculture and rural development.”
Gooden is the current director of state operations for rural development at USDA.
If confirmed for the position, Gooden would be responsible for overseeing the activities of the Rural Utilities Services, which encompasses the Water and Environment Programs, the Electric Program, and the Telecommunications Program, which is dedicated to improving the quality of life for rural Americans through providing funds to deploy rural telecommunications infrastructure.
The administration may seek additional funding for broadband through the department. RUS Administrator Andy Berke, the former mayor of Chatanooga, Tenn., who also served as a Commerce Department official with the title, “special representative for broadband.”
Running USDA’s Rural Utilities Service Isn’t Andy Berke’s First Act in Broadband
If selected for the position, Gooden would fill the void left behind by Xochitl Torres Small, who resigned from the role and was later confirmed by the Senate as deputy secretary of agriculture this past July.
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