AT&T: More Than Half of Residential Fixed Wireless Subs Take a Mobile Line
The company is looking to sell more of those bundled plans
WASHINGTON, July 29, 2026 – More than half of AT&T’s residential fixed wireless customers also take mobile service from the carrier, AT&T said Wednesday.
The carrier is looking to sell more bundled fixed and mobile service, which makes customers less likely to switch over time. CEO John Stankey has been clear that expanding AT&T’s fiber network is the centerpiece of that, but fixed wireless is apparently playing a role too.
The company’s fixed wireless service also surpassed 2 million residential subscribers, AT&T said, up from 1.95 million as of June 30.
Including business customers, AT&T counted 2.61 million fixed wireless subs at the end of the second quarter.
AT&T’s mobile service hasn’t penetrated as far into its fiber base, although that footprint is much larger with more than 12.1 million residential connections and nearly 12.9 million total connections.
On the company’s earnings call last week, Stankey said 42.5 of AT&T’s fiber and fixed wireless subscribers also took a mobile line. That includes recently acquired fiber subscribers from Lumen, the number was 45 percent when excluding them.
In a release, AT&T said it would be making fixed wireless easier to subscribe to. Starting next month, new customers will be able to walk out of an AT&T store with fixed wireless gear on the spot, the company said.
AT&T didn’t distinguish between its fiber and fixed wireless offerings in a national home internet ad campaign earlier this year, and it’s now acquired $23 billion of extra spectrum from EchoStar.
The company told federal regulators those airwaves would give more headroom for fixed wireless, allowing it to compete more fiercely for broadband subscribers.
Still, Stankey reiterated on the earnings call that he still preferred signing customers up with the higher speeds provided by fiber.
“I’m never going to sit here and tell you that the way I want to serve fixed traffic is by buying more spectrum and building more wireless infrastructure,” he said.
He said his ideal use for fixed wireless was maintaining subscribers in places where copper was being retired, or seeding new markets where the company was going to lay fiber.
AT&T stock was down 3 percent Wednesday after Wells Fargo initiated coverage with a target price of $18, below the $24 shares were trading at before they dropped.
