Scott Sampson: How Fiber Can Build a Work Culture in a Remote World

With the increased popularity of working remotely, organizations are being challenged to create and maintain a positive culture in a virtual environment. While elements of creating a strong, collaborative work culture have not changed, technology has taken on a more vital role during the surge in remote work.

A core necessity needed to support remote workers is high-speed Internet connectivity. Remote workers count on their Internet service provider to deliver the connectivity needed to keep up with and manage the applications required to have a successful workday in a remote environment. Fiber Internet is the best solution to provide the “enterprise-level” performance and reliability needed to support this paradigm shift.

Why is a strong remote work culture important and what are best practices?

Just like the work culture in the office, there are many benefits to developing a work culture that considers the remote nature of the environment:

• A strong and consistent remote work culture can unite employees and give them a shared sense of purpose.
• Remote work culture prepares organizations for future success.
• Remote work culture can build long-term relationships using the right environment.

Since the pandemic, companies have been working hard to create a remote work culture and a lot of best practices are coming out of that work:

• Create an environment of trust — To create a healthy remote work company culture, it’s important to communicate all the high-level decisions with teams to show employees that they are trusted completely to manage their work and are not being left out of the conversation just because they are not in the office.
• Share the company’s mission and goals — Creating an optimum and high performing remote teamwork culture becomes easier when everyone understands the mission and goals an organization is trying to achieve. It can work as a constant reminder for employees to always know what they are trying to accomplish as a team.
• Define the company’s remote work policy — Remote work or flexible work can mean different things to different people. As a result, a company needs to be as specific as possible about the organization’s remote work policy so the employees know exactly what to expect. More clarity will only lead to smoother remote work and better culture.
• Make face-to-face meetings a priority — While there is no replacement to meeting your team members directly, regular video calls can help close the communication gap. Team managers should hold regular one-on-one meetings with employees to build better connections, establish trust, and celebrate their individual accomplishments. Another simple thing — encourage team members to switch on their video during team meetings. Face-to-face communication helps workers get to know each other in a better way.
• Collect regular feedback and make changes accordingly — It is always a good idea to ask remote employees for their feedback regularly so that they can tell you what’s working for them and what just isn’t. Many are new to the remote work culture so feedback is invaluable.
• Use the right tools — The long-term success of remote work also depends on whether you’re using the right tools to manage work. Such things as video conferencing, a digital workplace platform for collaboration, or instant messaging are essential to supporting the remote culture workers’ needs. Having the right tools makes a difference, but just as important is having high performing bandwidth to make those tools perform optimally.

Broadband connectivity is the technological backbone for building a remote culture

All kinds of technology tools are popping up to better support the remote worker from online video conferencing to digital workplaces to cloud-based data management tools. As a result, greater broadband bandwidth that is reliable and secure is necessary to support the delivery of a quality remote culture and work environment. There are four reasons why:

• Performance Needs to Be Comparable to That in the Office – Just because one is remote doesn’t mean poorer network performance than the enterprise is okay. Companies are demanding commercial grade Internet performance at home, too.
• Remote Enterprise Applications Demand More Bandwidth — New, advanced applications requiring greater network speeds that could only be available at the office need to be attainable by remote workers.
• Scalability Is Paramount — Broadband connectivity needs to be able to scale as more remote workers require access and applications require greater bandwidth and performance.
• To Duplicate In-Person Culture, Bandwidth Needs to Do More — Bandwidth needs to be fast enough to support technologies that can more closely duplicate in-person culture, such as AI, real-time interactive streaming, and human resources applications that analyze unique types of data about the employee experience and interaction, often in real time.

While technological innovations will continue to change and improve the cultural experience for an organization regardless of where an employee works, the demand for higher performing, more reliable, and more secure bandwidth will be needed. Fiber is the only technology that can meet these demands today and scale to meet even greater demands in the future.

Scott Sampson is an experience executive with extensive knowledge in all aspects of telecommunications and IT and is one of the industry’s leading experts on fiber to the home. He has worked with companies such as Arrow Electronics, ULA, and Rio Tinto, as well as a successful sale of a company he co-founded. Sampson is known for building high-achieving teams. This piece is exclusive to Broadband Breakfast.

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