At DNC, Experts Sound Alarm on AI's Role in Election Misinformation

Even as deceptive content proliferates, social media companies have sharply downsized their election integrity departments.

At DNC, Experts Sound Alarm on AI's Role in Election Misinformation
Photo of Erik Nisbet, professor at Northwestern University (left), and Geoffrey Cowan, chair of communication leadership at USC’s Annenberg Center (right), taken by Jericho Casper.

CHICAGO, August 19, 2024 – The growing threat AI-driven disinformation poses to fair democratic processes dominated discussion on the first day of the Democratic National Convention, with experts warning of its potential to manipulate voter sentiment before and after the 2024 election.

During a panel hosted by the University of Southern California’s Annenberg School of Communication and Journalism, specialists emphasized how artificial intelligence and automation tools have made it alarmingly easy to create manipulative content which can shape public ideology and behavior.

Political misinformation has become more powerful, evocative, and manipulative, they said, with AI enabling the seamless splicing of clips, voices, and scripts to fabricate persuasive narratives. 

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