Briefs

Accenture to Acquire Ookla, Strengthening Network Intelligence and Data

The consultancy aims to use Ookla's data-collection services to help ISPs, hyperscalers, and enterprises optimize networks.

Broadband Breakfast

Mar 4, 2026 — 2 min read

Photo of Julie Sweet, CEO of Accenture from the consultancy

BARCELONA, March 4, 2026 – Accenture said Tuesday it had entered into an agreement to acquire Ookla, a global leader in network intelligence, competitive benchmarking and customer experience analytics, the companies announced at Mobile World Congress here.

The consultancy said it would integrate Ookla’s data products, including Speedtest, Downdetector, Ekahau, and RootMetrics. Accenture aims to use the suite of data-collection services to help ISPs, hyperscalers, and enterprises optimize their Wi-Fi and 5G networks.

Network data is increasingly more than just a lifeline for the telecoms industry–it creates value across industry sectors. As AI scales, the insights captured at the network, device, and application layers enhance fraud prevention in banking, smart home analytics in utilities, and traffic optimization in retail, said Accenture.